Pali njira zingapo amagwiritsidwa ntchito kuyeza ndi santhulani zochitika zapa social media. Njira imodzi yotere yomwe yanenedwayo ingagwiritsidwe ntchito ngati kugula YouTube view, kugula TikTok amakonda kapena otsatira, ngakhale kugula youtube olembetsa. Komabe, izi zidzafotokozedwanso mwatsatanetsatane m'nkhaniyi.
Kutenga nawo mbali pazama media kumaphatikizapo kusonkhanitsa ndikuwunika ma data osiyanasiyana kuchokera pamasamba ochezera a pa Intaneti kuti zikuthandizeni kukonza njira yanu yapa media media komanso kupititsa patsogolo kuyanjana kwa omvera pa zomwe simunalipidwe komanso zomwe mumalipira.
Njira zosiyanasiyana zomwe zimagwiritsidwa ntchito posanthula komanso kuyeza momwe zimagwirira ntchito pazama media akufotokozedwa m'nkhaniyi.
Kufunika Kowunika Kuyanjana kwa Social Media
1. Kutsimikiza kwa Return on Investment yomwe ikuyembekezeka
Kuyeza RoI ndi zotsatira zonse pa msika zimatipatsa chithunzi pafupifupi cha msika. Izi zidzakuthandizani kuwoneratu zopinga kapena zofooka ndipo zingakuthandizeni kusankha njira yoyenera zinthu zisanachitike.
2. Zizindikiro Zofunika Kwambiri
Kuyeza magwiridwe antchito anu pogwiritsa ntchito KPIs imathandizira kumvetsetsa chithunzi cholondola ndikuwonetsetsa kuti njira kapena njira yosankhidwayo imathandizira bwino momwe ikuyenera kuchitira.
3. Kufunika Koyerekeza Kusanthula
Mukayerekeza momwe mumagwirira ntchito komanso zotsatira zake kuchokera mayanjano azama TV ndi omwe akupikisana nawo, mudzadziwa komwe mungapite patsogolo. Mwanjira ina, ikuwonetsani momwe omwe akupikisana nawo akutukuka pa inu. Mothandizidwa ndi izi, mutha kuyang'ana mbali zomwe mungaganizire ndikupeza mwayi wampikisano kuposa ena.
4. Kupanga zisankho
Kusanthula zomwe mukuchita pa social media kukuthandizani kuti mukhale bwino zisankho zoyenera. Ndi kupita patsogolo kwaukadaulo komwe kukusintha mwachangu, ndikofunikira kupitilizabe. Mwachitsanzo, kuwonetsa mtundu wopambana, makamaka ndi makampani ang'onoang'ono kapena oyambitsa, munthu angagwiritse ntchito nsanja ngati Social Infinity ku kugula TikTok mawonedwe, amakonda, otsatira, ndi YouTube mawonedwe amoyo kapena olembetsa.
5. Momentum of Marketing
Ndikofunika kufufuza momwe njira yotsatsira ikugwiritsidwira ntchito moyenera komanso ngati mukulandira zotsatira zomwe mukufuna.
Njira zomwe zimagwiritsidwa ntchito posanthula Social Media Engagement
- Ndikofunikira kutsatira ndi kukhala ndi chiwerengero chokwanira otsatira. Mukakhala ndi maubwenzi ambiri, njira yanu yotsatsira imafalikira. Pochita izi, ndikofunikira kuwonetsetsa kuti omwe angathe kapena omwe akuwafuna afika.
- Kukhala pa intaneti kapena kupezeka pafupipafupi ndikofunikira kwambiri. Ngati mafunso a anthu amveka bwino, mwayi woti akhutitsidwe ndi ntchito yanu udzakhala wapamwamba. Zonsezi, zidzakhala zopindulitsa kwa bizinesi.
- The chiwerengero cha maulendo patsamba lanu komanso nthawi yomwe amawononga akhoza kutsatiridwa. Mutha kuyang'ananso kuchuluka kwa maulendo omwe adabwerako kapena kuchokera pakutsatsa kwapa media.
- Monga tafotokozera pamwambapa, kukhala ndi otsatira ambiri ndikothandiza. Komabe, kukhala ndi anthu angapo maulalo zingakhale zothandiza kwambiri m'malumikizidwe amenewo.
- Zambiri zokhudza bizinesiyo zikufalitsidwa kudzera pakamwa ndi makasitomala ogwira mtima akhoza kuonjezera kwambiri chiyembekezo cha kupambana kwa mtundu.
- Zokonda, mawonedwe, ndi ma share ndizofunikira pa positi inayake. Ziwerengerozo zikachuluka, ndiye kukwezera mawonekedwe kuti iwo awonekere muzosaka za anthu kapena kufufuza masamba. Njira imodzi yotere yomwe izi zitha kutheka ndikuzigula pamapulatifomu odalirika ngati Social Infinity mu magawo oyambirira a kukula. Amapereka mautumiki monga kukulitsa owonera ndi kufalitsa powagwiritsa ntchito kugula youtube mawonedwe pamavidiyo omwe mudakwezedwa kale kapena kanema wamoyo. Mosiyana, pa ntchito monga TikTok, mutha kugula matikiti, zokonda, zowonera, ndi otsatira.
Momwe Mungayesere Kuyanjana ndi Social Media?
Kugwirizana kwa social media kungayesedwe motere:
- Tengani okwana kuchuluka kwamakomenti, zokonda, etc.
- Gawani chiwerengerocho ndi chiwerengero chonse cha mawonedwe omwe alandilidwa ndi positiyo.
- Pomaliza, Wonjezerani zotsatira zopezedwa kuchokera ku sitepe yapitayi ndi 100.
Mwachitsanzo, tengani chiwerengero chonse cha zokonda ngati 5000 ndipo chiwerengero chonse cha mawonedwe omwe alandilidwa ndi positiyo ndi 7500.
5000 ÷ 7500 x 100 = 66.67, yomwe ndi gawo la zomwe mumachita pa social media.
FAQs
Tiyeni tsopano tiwone ena mwa Mafunso Ofunsidwa Kawirikawiri:
1. Ndi njira ziti zoyezera kutengeka kwapa media?
Kutenga nawo mbali pazama media kungayesedwe pogawa ndemanga, zokonda, ndi zina zotere, ndi kuchuluka kwa malingaliro omwe alandilidwa ndi positiyo. Kenako, pomaliza, chulukitsani zotsatira ndi 100.
2. Kodi njira zosiyanasiyana za Kusanthula deta chikhalidwe TV?
Masitepe atatuwa akuphatikizapo kuzindikiritsa deta, kusanthula deta, ndi kutanthauzira zambiri.
3. Kodi 5 Ps ya malonda ochezera a pa Intaneti ndi chiyani?
Zogulitsa, Kukwezeleza, Malo, Anthu, ndi Mtengo ndi ma 5 Ps otsatsa pazama media.
Kutsiliza
Chifukwa chake, njira zambiri zitha kugwiritsidwa ntchito kuyeza ndi kusanthula Social Media Engagement. Kuchita bwino kwa bizinesi, kutsogolera, ndi kugulitsa zitha kukulitsidwa kwambiri pogwiritsa ntchito njirazi. Ngati atagwiritsidwa ntchito mosamalitsa ndikuyesedwa, malo ochezera a pa Intaneti amatha kusintha bizinesi yanu m'njira zomwe sizikanatheka pongoyang'ana njira zotsatsira thupi.